The Mini brand is quickly discernible for its small size cars that offer a peppy design. The brand was firmly founded in Britain in 2002. The original Mini brand came out in the 1960s with the Cooper. The newly formatted version provides a blend of space, power, a BMW chassis and a long list of standard equipment.
The Mini brand was originally established in the late 50s as a division of the British Motor Corporation. The plan was to develop a vehicle that would meet the demands of the fuel rationing, offering a four passenger, fuel efficient automobile that needed very little space to park, had great handling and came with a light frame.
The Mini was produced as a brand of the the Morris and Austin divisions. It was not available to the public until the early 60s. It was an instant hit in Europe. The car became known as the Mini Cooper after a Formula One car designer, John Cooper. The vehicle he designed was the Cooper S and it could reach a power of 76 horsepower. A year later the Cooper S was offered to the American Market.
In the 60s there were more versions of the Mini available including the Mini Moke and the Mini Pickup. The Moke was a blend of the Jeep and the Mini. The Mini brand could be seen across the cultural landscape; in movies, in advertising, and in fashion trends. Over two million Mini cars had been produced as the decade drew to a close. Unfortunately, the emissions restrictions that were established in the United States in the late 60s forced the Mini out of the U.S. car market.
The Mini continued to be manufactured in Europe throughout the following two decades. By 1985, over five million had been sold around the world. The BMW group bought the brand in 1994 and put the line on hold for about six years. The brand was brought back to the U.S. in 2002 with the debut of the Mini Cooper hatchback. It came complete with innovative brakes and steering, and a BMW suspension.
The present lineup of the Mini brand includes a convertible, a roadster, a coupe, the Clubman, the Countryman. The coupe can be purchased as a convertible or a hatchback. Each body style has a choice of three trims. Standard features include remote entry, alloy wheels, air conditioning, speed control, satellite radio, and a CD player. The roadster comes with a trip computer, satellite radio, alloy wheels, comprehensive power components, speed control, air conditioning, remote entry, a CD player with a six speakers. The Countryman has two trims and offers all wheel drive, roof rails, alloy wheels, speed control, air conditioning, a trip computer, a CD player, satellite radio, and a sound system with six speakers. The Clubman provides three trim options, full power components, alloy wheels, speed control, remote entry, a trip computer, satellite radio, a CD player and six speakers.
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